The Sales Page Intensive

I’ll by your side to help you write a high-converting sales page for your online course, program or service

Do you want to learn how to write a Sales Page that gets…SALES?

I know there’s a lot of conflicting advice out there on how best to approach writing a sales page.

The one thing that’s absolutely fundamental to everything else (and NEEDS to come first) is your messaging.

When you get crystal clear on who you’re talking to…with a message that is EXACTLY something that person wants…you cannot fail.

Learn the process I used to write a sales page that got a  400% Increase In Conversions

“And as a result of working with Cathy, we signed up 125 members on our latest launch, usually we have 30. So for me…it’s no coincidence that hiring Cathy to write the sales page made this difference.”

Get your hands on a sales page framework that teaches you …


How to write a high converting sales page

You’ll write about what you do with such clarity that you’ll easily convert your audience into clients.


A simple method to cut through the confusion

Writing a sales page for your new offer doesn’t need to be a long and frustrating experience.

I’ve broken down my process into a simple step-by-step formula that’s really easy to implement.


Ditch blank page syndrome forever

Learn how to have everything you need at your fingertips to write compelling, authoritative, engaging, and conversion-focused content

YES! You CAN write a sales page that turns lurkers into buyers (even if you hate writing ‘copy’)

Case Study: Launched 6-Figure Income Stream

“Cathy helped us write the sales copy for an upsell product that made 5 figure profit and looking like it will become 6 figure revenue stream annually.”

Here’s how The Sales Page Intensive works

    Step 1: The Step-by-Step Content

    Get immediate access to the entire suite of training (so you can get started straight away!).

    Follow each lesson in a particular order, as you write each piece of your sales page alongside me. 

    Before you know it, you’ll have your sales page written – AND your message will be clear and compelling.

    Step 2: The 7 Day Live Training Experience

    Get get together for 7 days starting the week of the 16th May.

    This will be in a pop-up Facebook group and with Zoom calls.

    This is where I help you implement everything you learn, and dig into where you’re really stuck.

    At the end of our time together, you’ll not only have a high-converting sales page – you’ll learn a skill you can use over and over again to make money in your business.

    Hi, I’m Cathy

    Copywriting is a mix of art and science, and that sweet spot is truly my zone of genius.

    I work with online businesses, primarily in the coaching and therapy spaces, and create conversion-focused copy for online funnels.

    I’ve seen first-hand the impact great copy has on business revenue and sales.

    And while sales are great, there are also less tangible benefits.

    The confidence of knowing you’re connecting with your perfect people.

    The joy of creating impact with your work because your words connect with your ideal soul-clients.

    Hiring a copywriter comes with a price tag, and I wanted to create something to help those of you not in a position to outsource right now.

    And so we have this Sales Page Intensive.

    I’ll share the tips, the secrets, the ‘hacks’ I use to write compelling, creative, and conversion-focused copy.

    Cathy delivers not only copy that reads like it was me who wrote it, but most importantly, Cathy’s copy converts very well and that what we all want, right? 

    -Lenka Lutonska, Mindset & Business Coach

    Here’s what we’re covering in the intensive:

    My Sales Copy Formula

    This proven framework teaches you how to write an offer that sells your coaching programs (no sleazy tactics in sight).

    Learn the 'upside-down' approach to writing your sales page.

    This isn’t talked about much in marketing circles, but is the easiest way to write about what you do so that more of your ideal clients sign up to work with you.

    Why brainstorming the ‘pain points’ of your ideal client is a bad idea

    This way you’ve been taught to think about your audience will burn out your creative energy (and probably miss the mark anyway).

    I’ll show you another way that’s much easier (and gets your clients to write 80% of your copy for you).

    Learn a little-known way to position yourself as the expert in your space

    When I do this for my clients, they get huge clarity for themselves – as well as more of their audience turning from lurkers into buyers

    A sneaky little trick for using copywriting templates

     So that you don’t churn out boring words that sound like everyone else in your industry

    How to describe the transformations people make when working with you

    This is extremely useful for you if you get results all the time, but struggle to articulate what they are.

    My process is SO easy to follow, that one client wrote her sales page in only 24 hours!

    Frequently Asked Questions

    Will you be running this intensive again?

    Honest answer. I’m not sure. 

    If I do, I’m pretty sure I’ll be putting the price up, as I know how valuable this content and training is

    If it's so valuable, why £99?

    I’ve been working on this sales page framework for over a year (it’s not easy to distill this into a training!)

    I’ve had great feedback along the way, and I think it’s now at a point where I’m really happy with it.

    I want to continue testing it with clients so I’m completely confident it’s as good as it can be.

    And then…the price will definitely be going up.

    So I think this is one of the last iterations of that testing phase 🙂

    I can't make the dates of the live training

    The content on its own is easy to follow, so you will be able to use it even if you can’t make the live training.

    I’ll record all the calls and upload them to the portal, so you have access that way.

    And you can submit questions and share where you’re stuck, and I can go through it on the calls even if you’re not there.

    How long will it take me to write my sales page?

    One of my clients went through my process, and had it written in 24 hours.

    That’s pretty fast! – but I’ve made it so easy to follow that you should only need a couple of days to get through it all and implement.

    The structure is that you write alongside the training, so it’s a do-as-you-go format.

    I've already purchased sales page trainings. How is this different?

    I’ve seen most of the other templates on the market, and what I’ve created is nothing like that. 

    Anything that is ‘plug and play’ or ‘mad libs’ style ends up being confusing and counter-productive (in my opinion).

    My approach is different. 

    The outline of the sales page is very minimal, and the focus is on writing each ‘piece’ of your message at a time. 

    I also don’t encourage you to spend hours bogged down in writing endless pain points. 

    Unless you want to – you DON’T have to create a super long sales page.

    I Know This Works…But I Want You To Feel Safe

    I get that it can feel like a risk to sign-up to something new – so I want to put your mind as rest.

    Within 7 days of purchasing the intensive, if you feel like you didn’t get value, I’ll refund your money.

    Simple as that.

    Ready to write a Sales Page That Sells?

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    Turn lurkers into buyers

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    The 3 Secrets To Writing Words That Sell Your Coaching or Therapy Services

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    Get More Sales From Your Online Course or Program

    This six-point framework will show you the gaps in your messaging, and how to fix them.

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    Write a bullseye offer for your perfect client in just 5 days

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    Learn how to write a high-converting sales page

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    75+ Email Subject Lines

    Over 75 emails subjects lines that you can use for inspiration and brainstorming when staying in touch with your email list.


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    The Sales PageIntensive

    Learn how to write a high-converting sales page

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