THE COACHING OFFER CREATION WORKSHOP
Give me 5 days and I’ll show you how to create an offer so irresistible, that it practically sells itself
Learn how to map out coaching offers that:
Feel good to promote
Convey the “you need this in your life” to your audience
Clearly describe the transformations people get when working with you
If you’re ready to learn a skill that could easily double your coaching or therapy business revenue, then save your seat for this Offer Creation Workshop.
In this workshop, you’ll learn how to:
Get clear on who’s the best fit for your offer (your perfect client is actually hiding in plain sight)
Understand how to price your services. Don’t be surprised if you’re ready to double or triple your prices once you go through this framework
Write creatively about the work you do (without resorting to a laundry list of ‘features’ and ‘benefits’) #yawn
Summarise your offer so you grab the attention of your audience (and then learn how to keep them hooked)
Write persuasive copy that doesn’t rely on tricking or shaming your audience into working with you
Learn the copywriting ‘trick’ (honestly…it’s more of a mindset shift ) that will make the SINGLE biggest difference to you writing engaging copy that makes people want to work with you vs boring your audience over to your competitors.
At the end of our 5 days together, you will:
Know exactly who’s the perfect fit for your offer, and why they can afford to work with you
Understand the value of your work (and price your offer accordingly)
Have written a clear and compelling offer for your service or program
Hi, I’m Cathy – founder of the Coaches Copywriting Toolkit
I’ve been working in the online space for about eight years now, and have worked as a copywriter behind the scenes on big and ‘internet-famous’ launches.
Copywriting is a mix of art and science, and that sweet spot is truly my zone of genius.
The work I do is focused on maximising profits from existing offers.
In this masterclass, I’ll be sharing the steps I use when writing persuasive offers for my VIP clients.
How It Works
Step 1: On the first day, you’ll get access to your Bulletproof Offer Workboook.
This is a step-by-step guide for you to follow when writing your offer, and getting clear on your messaging.
Step 2: Tuesday, Wednesday, and Thursday I’ll run 60 minutes coaching calls on Zoom.
These coaching calls are to help you work through the exercises, and to get feedback and guidance on positioning yourself and writing your offer.
Step 3: On Friday, I’ll help you map out a strategy for confidently sharing your newly written offer.
There are no long, boring FB lives for you to sit through.
This is an actionable workshop so that by the end of our time together you’ll have a written offer to share with your audience (and start getting new clients.)
Will there be recordings I can access?
No. This is a live training experience, and I want to encourage you to turn up for the live sessions.
Is there a FB group I can join?
Yes there is 🙂
There will be threads for you to ask questions and get feedback on what you’re writing, so if you miss the calls, you can still get my support.
Is this going to be a webinar where you spend most of the time pitching to me?
Nope. This is pure teaching.
There will be an opportunity to work with me longer term (and I’ll briefly mention this), but the focus of this workshop is to teach you how to master your messaging and position your offer to your audience.